Brand identity for Tétier Bijoux

Jewelry: Florence Tétier
Graphic Design: Baptiste Gerbelot-Barillon
Photography: Lara Ziörjen, Nicolas Coulomb
Floral composition: Liv Cascales

Logotype and visual identity for Tétier Bijoux, a line of jewelry made from recycled and found goods. All pieces are unique, handmade and bespoke, in Paris. Octave Regular is the brand’s typeface, the logotype features a custom ligature echoing the organic and floral qualities Tétier’s pieces.

In 2022 Asics collaborated with Tétier Bijoux. Thirty pairs of the classic Gel Nimbus 9 have been customised with unique and exclusive jewelry. The profits generated went to the École Démocratique de Paris.

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